Every day, you seem to hear about some new, crazy-named gizmo to get your business noticed on the Web. But what really works? Where do you start? Social media is not simply today’s trendy marketing play; it’s here to stay and has impacted every aspect of marketing and growing a business.

This affordable on-line program is a plan of action authored by John Jantsch of Duct tape Marketing, one of the leading small business social media marketing practitioners.  The end result is that you will be able to effectively and efficiently integrate social media into your overall marketing plans.

How it works

The course material will be complimented with our Valens Point Duct Tape marketing consultant who will work with you to get started, review your strategy following the last session, and progress check 30-60 days after completion.

The course content is delivered sequentially over five lessons. As you complete a lesson, new content will appear every seven days until the entire course is revealed. Then you will have access to the entire course for a set period of time.

Session 1 – Creating a Social Media Strategy - Design your social media listening station.

Video: Session 1 Lesson

Video: Basics of Twitter Search

Video: Google News and Alerts

And more…

Session 2 – Optimizing Brand Assets - Best ways to create and optimize profiles and other social media real estate.

Video: Session 2 Lesson

Video: The Google Personal Profile

Video: Creating Local Search Profiles

Video: Basic Facebook Set-up

And more…

Session 3 – Blogging for Business - Why small businesses should consider a blog the central hub of their social media strategy.

Video: Session 3 Lesson

Video: WP Settings

Video: Installing WordPress

Video: Blog Posts

And more…

Session 4 – Social Networking and Networks - Best practices for creating engagement on Twitter, Facebook and LinkedIn.

Video: Session 4 Lession, part 1

Video: Session 4 Lesson, part 2

Video: Twitter Search

Video: Twellow

And more…

Session 5 – Managing the Beast - Create your social media system in an attempt to bring it all together so you can balance input with ROI.

Video: Session 5 Lesson

Audio: Getting Things Done

Video: Twitter Feed

My Social Media System

And more…

What does it Cost?

Social Media Pro is being offered at a price of $499 per seat.     Contact us for group discounts and programs.