Thursday, February 23rd, 2012

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Local Search Pro

Getting your local business to come up early and often when a prospect searches online for local products and services is crucial for the small local business these days.

Increasingly, the search engines are creating ways for local shoppers to more easily find businesses in their towns and communities and you need to know how to take advantage of these new tools and tactics.

If surfers and mobile phone shoppers can’t find your business in local search, you don’t exist to them – don’t get left out.

This program is not an exercise in theory, it’s a plan of action created by John Jantsch of Duct Tape Marketing, one of the leading small business online marketing practitioners. The end result is that you are able to effectively and efficiently integrate a local web presence into your overall marketing strategy.

How it works

The course material will be complimented with our Valens Point Duct Tape marketing consultant who will work with you to get started, review your strategy following the last session, and progress check 30-60 days after completion.

The course content is delivered sequentially over four lessons. As you complete a lesson, new content will appear every seven days until the entire course is revealed. Then you will have access to the entire course for a set period of time.

Over the course of 4 weeks you will receive:

  • A video presentation
  • PDF presentation and video transcript
  • Action steps
  • Resources for each step
  • Supplemental videos to guide you through the action step1

Session 1 – Making Your Website Scream Local

The first step in winning in the local search game is to employ all of the tips and tricks that let the search engines know that yours is truly a local business.

Session 2 – Building the Local Search Profiles

Google, Bing and Yahoo want to make it easier for surfers and mobile users to find local business when they are out and about and you must know the best ways to claim and enhance these special profiles.

Session 3 – Rated, Reviewed, Cited and Mentioned

Rating and reviews sites like Yelp and CitySearch are becoming a very big part of a small business reputation and getting proactive in this arena is essential if you want to tap the power of happy customers for local rewards.

Session 4 – Spreading the Local Social Word

In this session we will show you ways to get more from local by incorporating the powerful set of social media tools used by almost everyone today.

What does it Cost?

Local Search Pro is being offered at a price of $499 per seat.     Contact us for group discounts and programs.